With a myriad of marketing platforms like Facebook, Instagram, Google Ads, Microsoft Ads, Snap Ads, TikTok and the like, it can be hard to decide where to start.
The rule of thumb is to start with platforms where the majority of your customers are concentrated. This can be determined by analysing your existing customer behaviour using analytics tools like Google Analytics—as well as using third party tools like Similar Web—to get a gauge of your competitor’s traffic distribution. As an eCommerce marketing agency, we can help with the preliminary research work and setting up a plan of attack from the onset.
It’s no doubt the customer journey is getting more complex as the number of marketing platforms increases, so it goes without saying that a successful eCommerce strategy needs to be multi-channel and executed with the utmost skill.
Although labeled as an older generational social media tool, it is still heavily used by young people especially for messenger, events, & to be part of spWe are data-obsessed and use it as the basis for our strategy specific to web solutions. Each decision we make must be based on an actionable insight, ensuring the solution meets the needs of its users. In addition, we develop a comprehensive project strategy & opportunities document through the project that provides a roadmap of the solution and its subsequent evolution – ensuring we are designing & building to allow for scale.orts or social groups. Facebook offers a lot on the social network and is the ultimate all rounder.
Our approach to experience and interface design stems from Human-Centered Design (HCD) principles, which puts the user at the core of the solution. Ultimately, we craft journeys to meet the specific needs of the critical user personas recognised in our research. This approach does not stop there – we build processes to ensure user feedback remains a constant in the project’s evolution, to ensure it continues to meet their needs even as these needs change.
Importantly, our engineering team is based in our Sydney office which ensures compliance with the strict standards imposed, but also allows you to gain regular access to them. We work in a hybrid Agile framework, tackling tasks in sprint intervals but ensuring we remain accountable to a project’s critical path. We invite clients to be part of this process and operate collaboratively using the Atlassian suite of products. This transparency results in higher standards of work – and clinical execution of our deliverables.
We provide multiple options for WordPress eStores, you could choose from any of the services:
Running an online store targeting Sydney and Australian customers? Whether you’re selling a few or selling a thousand different items, our team provides an innovative e-commerce solution that elevates your Sydney brand, engages your customers and sells more of your products.
Running an online store targeting Sydney and Australian customers? Whether you’re selling a few or selling a thousand different items, our team provides an innovative e-commerce solution that elevates your Sydney brand, engages your customers and sells more of your products.
No more automated quotations! We’ll evaluate your website and your competitors and deliver a 100% tailored digital marketing audit, as well as a strategic plan to help you improve your performance.