Content Strategy in Sydney: Strategies for Local Business Success
For local businesses in Sydney, content marketing can be a powerful way to reach new customers and build your brand. But what exactly is content marketing
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Each successful campaign starts with an in-depth review of your website. We review where you are now, audit existing content, identify gaps, and create a customised strategy.
Market-leading keyword research tools allow us to assess which keywords are most important for your business. Keywords are selected on intent, not just traffic figures.
Keep your friends close and your competition closer. Gain a panoramic view of your Sydney SEO competition. Competitor insights will be used to develop your game plan.
Once we’ve defined your competition and target keywords, it’s time to get to work. New content is added and new pages are added in order to improve your SERP visibility.
Around 20% of your SEO success is determined by on-page optimisation. We’ll make steps to improve load speed, meta data, images, internal link structure, and site architecture.
We’ll audit your existing link profile, disavow negative or toxic links and implement a white-hat link building strategy to build your website authority and increase rankings.
Content creation is the key to SEO success. We’ll build and curate a content calendar that will form the basis of your organic content marketing strategies.
Once we’ve defined your competition and target keywords, it’s time to get to work. New content is added and new pages are added in order to improve your SERP visibility.
Clear reports and results. No beating around the bush. We believe in your full involvement in the process and success of the SEO campaign – taking enough time to explain the entire process to you.
We share with you a clear action plan and a detailed monthly report of SEO covering three major areas.
On-site or On-Page SEO involves optimising elements of your website and their pages in order to improve your organic search rankings. In simple terms, on-site SEO is a process that involves fine-tuning different aspects of your website so that search bots can easily crawl them and interpret them.
Optimising your website for off-page search engine optimization involves creating a profile for your business all across the web that improves its trustworthiness, popularity, and relevance
There is a wide range of Technical SEO factors that affect how your website appears in the search engine results pages. Identifying, solving, and rectifying any on-site technical issues is an integral component of an effective campaign.
For local businesses in Sydney, content marketing can be a powerful way to reach new customers and build your brand. But what exactly is content marketing
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No more automated quotations! We’ll evaluate your website and your competitors and deliver a 100% tailored digital marketing audit, as well as a strategic plan to help you improve your performance.